DR Group

The UK’s largest owner-operator of guard vessels

Supporting Essential Services Across Europe and Beyond

The DR Group is the UK’s largest independent owner-operator of guard boats and utility vessels. We support offshore build, maintenance and survey work for the oil & gas and offshore energy sectors in European waters.


DR Supports engineering, maintenance and surveying in the harshest circumstances, ensuring the safety of all involved.


Engineering at DR ensures that the fleet, who skippers, crew and clients depend on, perform out at sea.


Sustainability is essential to DR. They love the sea and understand it needs care and support.

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The Brief

Our brief was to develop the DR brand, improve brand awareness and create a marketing strategy to cement DR at their rightful place at the front of the Maritime Industry. To carry this out, we would need all hands on deck within the team, from strategy, marketing and PR and the creation of a bank of engaging, creative content.

The Results

We started off, after initial plannings and discussion around DR Group’s requirements and expectations, by implementing a bespoke marketing strategy to ensure DR’s public image was increased. The Cove Collective team created a bank of content, both photo and video, which could be used across all digital platforms. All digital touch points were managed by Cove and developed to showcase the best of what DR has to offer.

Get In Touch

Get in touch today to start a new project with us! We look forward to hearing from you.

COVE Collective

Mourne Coast | Lisburn | Dublin

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+44 (0) 752 673 1304